The Importance of Monitoring your Web-Based Business's Downtime

Most E-Commerce businesses don't operate their own servers. They outsource it to a professional organization, relying on them to keep all aspects like databases, email, and shopping cart software properly running. It's important to monitor the amount of downtime that your website experiences. Left unnoticed, it could be a disaster discovered too late to fix.

Potential customers are skeptical to do business with an establishment that doesn't have a professionally aesthetic and clean running site. If people visit your site and find it unavailable, they may move on and fulfill their needs by a competitor. Professionalism is crucial!

Even though your web site may be accessible, it's important to check that all of its special and critical features are working. Customers get frustrated when they want to purchase a product but the shopping cart isn't working. You could lose a great deal of business in one day if no one is aware that a problem exists. The bottom line result of this is suffering revenue.

Search engine spiders visit your website both in its uptime and downtime. However, if a page is down, your search engine ranking for that page could suffer. It's possible for it to drop from a higher position or completely fall off the charts if it is down for too long.

If you're using a pay-per-click service, visitors that attempt to view your site when it is down most often results in a charge to your advertising account. Your advertising dollars are being wasted when this occurs.

Every website experiences an error or downtime at some point. The key to deterring frequent downtime periods is being proactive about searching for problems and having a plan to get problems fixed as quickly as possible.

Web failure is possible to avoid when you choose the right professionals to keep your site fully running and functioning. The SAMSA team cares about your success and offers a Network Uptime Maintenance Plan, E-Commerce Solutions, and other Internet Services to meet your needs.

SAMSA most recently added RAM (Random Access Memory) to its UNIX server which doubles its memory to ensure smooth running of client sites.