Archives for the ‘SEO News’ Category

Important Information For Those Who Have Used Google’s Online Advertising

By • May 23rd, 2006 • Category: SEO News

A class-action lawsuit, Lane’s Gifts and Collectibles et al. v. Google, Inc. et. al. is in the process. The plaintiffs claim that Google has breached its contracts, unjustly enriched itself, and engaged in a civil conspiracy by failing to detect and stop “click fraud” and other improper clicks on online advertisements. Google denies [...]



Increased Search Engine Optimization and the Pursuit for Tip-Top Text

By • Dec 29th, 2005 • Category: SEO News

SEO, a component of Internet marketing, is more than website layout, design, and putting “stuff” on your site. The “stuff” is actually a crucial part of determining the potential level of search optimization your site has. The major objective of search engine optimization is to make your site as search engine friendly as [...]



Build it and they will come… or not!

By • Dec 10th, 2005 • Category: SEO News

Back in the early days of the Internet, the phrase “build it and they will come” was something many web site owners believed in. Many people thought they don’t need to market their site they just needed one built.
While the competition back then wasn’t as overwhelming as it is today, some site owners actually got [...]



Pay-Per-Click Advertising Is It Right For Your Site?

By • Oct 14th, 2005 • Category: SEO News

Anyone with a Web site should take advantage of the advertising on the major search engines using the pay-per-click model. The reason I say this is that advertising this way is very cost effective because you can set your own budget (most of the time) and drive qualified traffic to your site for pennies a [...]



Blogs: Why All The Hype?

By • Oct 2nd, 2005 • Category: SEO News

For those that aren’t sure what a blog is; it is a journal that you can post on the Web. The topics can be about anything you want it to be and whatever you enjoy writing about. Many people have Blogs that are personal intrests; such as hobbies, games, skiing etc… Blogs are also [...]